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Bailey Lauerman
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Web site: www.exmark.com
ROBERTS SUPPLY’S STAAB NAMED
FIRST WINNER OF EXMARK’S EXTREME CUP
Beatrice, Neb. (January 25, 2006) – Ralph Staab, the purchasing coordinator of Roberts Supply in Winter Park, Fla., has been honored by Exmark Manufacturing for outstanding service in parts distribution and sales.
Staab was the recipient of the inaugural Exmark Extreme Cup, which will be awarded annually to a parts department manager of an Exmark distributor. Staab was given the Extreme Cup during a reception in his honor on January 18, 2006, in Orlando, Fla.
“Ralph showed dynamic leadership, an intimate knowledge of Exmark and has solid relationships with our customers,” said Mark Aldendifer, parts and accessories marketing manager at Exmark. “This year, sales at Roberts Supply increased by more than 150 percent, which is just another indication of Ralph’s hard work and dedication to this industry.”
To determine the winner of the Extreme Cup, Exmark evaluated parts distributors nationwide in several categories, such as order fill rate to dealers, rate of increase in sales and marketing efforts for Exmark parts. Staab was nominated for the award by Lou Caputo, Exmark’s territory manager for the southeast region.
Exmark is one of the leading manufacturers of commercial riding lawnmowers for landscape professionals.
The 48-year-old Staab has worked for Roberts Supply for 21 years. Roberts Supply services more than 50 Exmark dealers throughout Florida, and has been distributing Exmark products since 1985. Roberts Supply is one of the largest distributors of outdoor power equipment in the south.
“We only carry top-notch merchandise, which makes the job of servicing our dealers easier,” Staab said. “I’m totally honored to be given this award by Exmark, and I wouldn’t have won it without my coworkers. At Roberts, our team does what it takes to help our customers.”
In addition to the trophy, Aldendifer presented Staab with airfare and tickets for an upcoming Pittsburgh Penguins hockey game. Staab is a native of Pittsburgh and is a long-time fan of the NHL team.
About Exmark
Exmark Manufacturing was incorporated in 1982 and, since its inception, has been engaged in the design and manufacture of mid-size, commercial walk-behind and riding lawnmowers for landscape professionals. In addition to designing, building and marketing quality turf-care equipment, Exmark’s goal is total customer satisfaction. Products are sold to distributors who, in turn, market to dealers throughout the continental United States and Canada.
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